TikTok is further investing in social commerce with today’s announcement of a new global partnership with e-commerce platform Shopify. The deal aims to make it easier for Shopify’s over 1 million merchants to reach TikTok’s younger audience and drive sales. The partnership will eventually expand to include other in-app shopping features. This agreement allows Shopify merchants to create, run and optimize their TikTok marketing campaigns directly from the Shopify dashboard by installing the new TikTok channel app from the Shopify App Store. Once installed, merchants will have access to the key functions from the TikTok For Business Ads Manager at their disposal. Click on this article to find out more.

Tuesday, September 14, 2021

Every single day, over 2.8 million blog posts are written and published. That’s a lot of content, and the numbers are steadily increasing. One could definitely say that we are in the middle of a 'content marketing era'. All businesses need to constantly and consistently find innovative ways to stay ahead of their competitors. They also need to focus on a strategy to drive traffic and sales. Blogging is a vital part of any ecommerce marketing strategy.

Thursday, September 9, 2021

A business plan is more than a document. It’s a guide that helps you outline and achieve your goals. It’s also a management tool that allows you to analyze results, make strategic decisions, and showcase how your business will operate, and grow. In short, if you’re thinking of starting a business or plan to pitch your business to investors, writing a business plan can improve your chances of success. Find out how you can create the perfect business plan for your Shopify Store by clicking and reading the article.

Monday, September 6, 2021

Give your customers the gift of modern, frictionless, painless payments. Integrate Paystack once and let your customers pay you however they want. They automatically route payments through the most optimal channels, ensuring the highest transaction success rates in the market.

Thursday, May 6, 2021

Today, measuring the success of those campaigns just got easier, as Shopify is launching their improved reporting that allows for customer and revenue data to be attributed to your ads, available in your Partner Dashboard. Click here to read more about Shopify Updates and News.

Thursday, May 6, 2021

Google announced today what is potentially a large change for certain paid search managers: the broad-match modified version of keywords will be going away. Modified broad match will be sunset, with phrase match taking over. Here's what this means for advertisers and how queries match to keywords.

Wednesday, February 24, 2021

Blogging is most definitely still alive and kicking – and will be throughout 2021 and beyond! Blogging is fast becoming the quickest way to express yourself online. With it being both free and potentially valuable to start a blog, more people are joining the blogging community than ever; so why should you join too? What is so good about blogging that means everyone should have a go?

Thursday, February 11, 2021

Find out how Jekyll & Hide managed to increase their sales during the Covid-19 Pandemic by 30% compared to their previous year for their Shopify Store.

Friday, October 16, 2020

There are strategies you can employ to generate that traffic, guide visitors once they arrive on your website, and continue the relationship even after their visit to generate sales.

Wednesday, September 30, 2020

Find out how you can improve conversion rates for your Ecommerce Store by focussing on related keywords relevant to your Store.

Friday, September 18, 2020

Finding the best payment gateway in South Africa can be a daunting task. Come find out which Payment Gateway is best suited for your eCommerce Business.

Tuesday, August 4, 2020

Are you trying to figure out how to set up a Payment Provider for your Site? Find out useful information that will Describe how to Install and Configure SnapScan as a Payment Provider for the Shopify eCommerce platform.

Friday, July 31, 2020

Are you trying to figure out how to set up a Payment Provider for your Site? Find out useful information that will Describe how to Install and Configure Zapper as a Payment Provider for the Shopify eCommerce platform.

Friday, July 31, 2020

We talk about the recent Shopify updates to their checkout flow, with the new addition of their local pickup and delivery options.

Friday, June 26, 2020

Written as a guest post on Insaka Ecommerce Academy's site. We also had an interview for his premium students as part of the blog.

Saturday, June 20, 2020