Content marketing is a marketing technique of creating and distributing valuable, relevant, and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action. Come find out how you can create your own content marketing strategy with the correct processes in place as well as the right approach from SEMrush's very own Margarita Loktionova, Content Marketing Lead.

Monday, June 21, 2021

This month is dedicated to uplifting LGBTIQ+ voices, celebrating LGBTIQ+ culture and showing support for LGBTIQ rights. Here are 6 ways that you can positively contribute to the LGBTIQ+ community and help to celebrate Pride month. Read more by clicking the article.

Wednesday, June 9, 2021

Can you earn a good income from your new website? The answer is a definite “yes.” But it takes a lot of hard work. At Honey Whale, we like to be radically candid about everything we do. And website monetization is the type of topic that requires maximum transparency. As blogging and influencer marketing become professions instead of hobbies, it’s easy to assume that making money on the internet is simple. You can just create a blog, choose one of the frequently recommended monetization strategies, and watch your bank balance go up. Technically, that’s true. Around 68% of bloggers make less than $5,000 per year, but most new bloggers will quit before they see those first dollars roll in. That’s because creating a website is easy. But maintaining it means a lot of unpaid hours before monetization starts to work. However, if you power through that initial stage, build up your audience, publish new content regularly, find your target audience on social media and bring them onto your email list — and do all of the above month over month — you have a good chance of success.

Monday, May 31, 2021

On the 11th of May 2021, Insaka eCommerce Academy and PayFast held their annual Virtual eCommerce Summit with the nation's greatest eCommerce Experts! Honey Whale was invited to give a talk to the public on 'What SEO is' and 'How SEO can help your Store gain organic traffic'. We are glad to say that the Meetup went without issues and was a major success!

Friday, May 21, 2021

E-commerce has helped businesses establish a wider market presence by providing cheaper and more efficient distribution channels for their products or services. For example, the mass retailer Target has supplemented its brick-and-mortar presence with an online store that lets customers purchase everything from clothes to coffeemakers to toothpaste to action figures. Find out more about what eCommerce is.

Wednesday, May 12, 2021

Give your customers the gift of modern, frictionless, painless payments. Integrate Paystack once and let your customers pay you however they want. They automatically route payments through the most optimal channels, ensuring the highest transaction success rates in the market.

Thursday, May 6, 2021

Today, measuring the success of those campaigns just got easier, as Shopify is launching their improved reporting that allows for customer and revenue data to be attributed to your ads, available in your Partner Dashboard. Click here to read more about Shopify Updates and News.

Thursday, May 6, 2021

What determines SEO search factors? The elements that contribute to how and where your site is displayed on the Google results page; impact how your content makes its way to your audience. Understanding SEO is crucial to significantly increase your traffic and brand awareness. Come learn more about Advanced SEO Techniques for 2021!

Thursday, March 11, 2021

Google announced today what is potentially a large change for certain paid search managers: the broad-match modified version of keywords will be going away. Modified broad match will be sunset, with phrase match taking over. Here's what this means for advertisers and how queries match to keywords.

Wednesday, February 24, 2021

Blogging is most definitely still alive and kicking – and will be throughout 2021 and beyond! Blogging is fast becoming the quickest way to express yourself online. With it being both free and potentially valuable to start a blog, more people are joining the blogging community than ever; so why should you join too? What is so good about blogging that means everyone should have a go?

Thursday, February 11, 2021

Building your own business is a fun experience that pays off – literally. Being a new entrepreneur is exciting because everything is new. However, sometimes, new entrepreneurs get a little too excited about the wrong things. Honey Whale has collected some top tips and apps for eCommerce owners for 2021!

Monday, February 8, 2021

Find out how Jekyll & Hide managed to increase their sales during the Covid-19 Pandemic by 30% compared to their previous year for their Shopify Store.

Friday, October 16, 2020

There are strategies you can employ to generate that traffic, guide visitors once they arrive on your website, and continue the relationship even after their visit to generate sales.

Wednesday, September 30, 2020

The future of eCommerce is incredibly bright. But, starting an online business is hard work and demands many steps and decisions that need to come together at the right time.

Wednesday, September 23, 2020

Find out how you can improve conversion rates for your Ecommerce Store by focussing on related keywords relevant to your Store.

Friday, September 18, 2020

Practical Checklist for eCommerce Store Owners to prepare for Black Friday / Cyber Monday (BFCM)

Friday, August 28, 2020

The Honey Whale Team was recently invited to give a presentation educating eCommerce Store Owners about the benefits and rewards of Conversion Rate Optimization, find out what our Meetup was about and learn more.

Wednesday, August 12, 2020

Finding the best payment gateway in South Africa can be a daunting task. Come find out which Payment Gateway is best suited for your eCommerce Business.

Tuesday, August 4, 2020

Are you trying to figure out how to set up a Payment Provider for your Site? Find out useful information that will Describe how to Install and Configure SnapScan as a Payment Provider for the Shopify eCommerce platform.

Friday, July 31, 2020

Does Page Speed affect your Shopify eCommerce store's SEO? Speed does affect SEO. Page speed is a direct ranking factor, a fact known even better since Google's Algorithm Speed Update.

Friday, July 31, 2020

Are you trying to figure out how to set up a Payment Provider for your Site? Find out useful information that will Describe how to Install and Configure Zapper as a Payment Provider for the Shopify eCommerce platform.

Friday, July 31, 2020

A look into the ecommerce industry in South Africa and limitations going forward.

Saturday, June 27, 2020

We talk about the recent Shopify updates to their checkout flow, with the new addition of their local pickup and delivery options.

Friday, June 26, 2020

Written as a guest post on Insaka Ecommerce Academy's site. We also had an interview for his premium students as part of the blog.

Saturday, June 20, 2020

The final chapter in the Honey Ledger SEO blog post series. Through this series, you have learned everything you need to begin bringing in organic traffic that will be highly likely to convert better than your paid traffic.

Sunday, June 14, 2020