M&B Parts
M&B Parts
1,000% revenue growth (R10k→R100k+ monthly), 3,136 keywords, 3.11 ROAS
E-commerce / Automotive Parts
About project
Client
M&B Parts
Industry
E-commerce / Automotive Parts
Service
Shopify Build, SEO, Google Ads
Timeline
Multi-year partnership (2023 onwards)
01
The Challenge
M&B Parts needed a complete digital transformation to scale from a small operation to a professional automotive parts destination:
- Build and launch a professional Shopify platform from scratch
- Establish search engine authority in competitive automotive vertical
- Drive immediate traffic and sales through Google Ads
- Scale from R10,000 to R100,000+ monthly revenue
02
Our Approach
Platform Build & Launch
- Complete Shopify ecosystem designed for automotive parts
- Technical infrastructure supporting complex inventory
- Optimized for both B2C and B2B automotive buyers
- Integrated South African payment and logistics
SEO Foundation
- From 36 to 3,136 organic keywords (8,600% growth)
- 939 keywords in top 10 positions
- Traffic scaled from 567 to 4,500+ monthly sessions
- Authority build in automotive parts vertical
Google Ads Acceleration
- High-volume campaign architecture for automotive searches
- Strategic bidding to dominate commercial keywords
- Continuous optimization for lead generation and sales
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03
The Results
REVENUE TRANSFORMATION
- 1,000% Growth: R10,000 to R100,000+ monthly average
- Consistent High Performance: Sustained R100k+ months
- Business Transformation: From small operation to professional parts supplier
SEARCH ENGINE AUTHORITY
- Keyword Explosion: 36 to 3,136 organic keywords (8,600% growth)
- Top Rankings: 939 keywords in positions 1-10
- Traffic Scale: 567 to 4,500 monthly sessions (694% growth)
- Market Position: Primary destination for automotive parts search
GOOGLE ADS PERFORMANCE
- Brand Visibility: 5.8 Million impressions
- Engagement: 159,025 website clicks
- Conversions: 367 direct conversions
- ROAS: Strong 3.11
04
Services Provided
- Shopify Platform Build & Launch
- E-commerce SEO (Full)
- Google Ads (Growth)
- Technical Infrastructure
- Conversion Rate Optimization
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